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With Hyundai’s South Korean strike creating uncertainty for 2027-model-year deliveries, Mike Muehlenfeld of Walser Automotive Group says rental operators are maintaining normal purchasing levels and generating strong returns at disposal.
Auto Rental News covers a variety of topics throughout the year, from national trends and news to legislation and opinion. Download our ebook, Top Articles of 2018, to revisit our most popular content of the year.
Mar 10, 2026 | 11:00 AM PDT
Mar 10, 2026 | 11:00 AM PDT
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
